by Nic Sandoval | Aug 30, 2023 | Blog, Email Marketing, Marketing, Marketing Automation
In the ever-evolving landscape of digital marketing, email remains one of the most powerful and effective tools for engaging with customers. However, with the rise of sophisticated bots, distinguishing between bot clicks and human clicks has become a critical...
by Alex Polamero | Mar 2, 2021 | Blog, Email Marketing, Marketing, Marketing Automation
According to Neil Patel, Email Marketing Automation can be defined as sending out emails to your customers and prospects automatically based on a schedule, or triggers you define. It allows you to create personalized messages for your prospects and customers and send...
by Alex Polamero | Dec 3, 2020 | Blog, Cold Email, Email Marketing, Marketing, Marketing Automation
Lemlist is the first email outreach platform that allows you to automatically generate personalized images and videos. Kickstart customer relationships by making your cold emails highly personalized and human from day one. Setting up Lemlist is pretty straightforward,...
by Alex Polamero | Nov 24, 2020 | Blog, Cold Email, CRM, Email Marketing, Marketing, Marketing Automation
If you ever wonder if you can use the Hubspot CRM for cold emailing, the answer is NO. It is against HubSpot’s policy and therefore doesn’t allow any HubSpot tools to be used to email cold contacts. From a deliverability standpoint, cold outreach should be avoided to...
by Alex Polamero | Oct 28, 2020 | Blog, Cold Email, Email Marketing, Marketing
Through the years, strategies for marketing have been evolving, from inbound marketing, outbound marketing, social media marketing and now to cold emailing. Many have been wondering if Cold Email is still effective in 2020, as shown in the graph, it has been predicted...
by Alex Polamero | Oct 8, 2020 | Blog, Cold Email, Email Marketing, Marketing
Through many years, the most dependable source of financial services leads and new clients has been referrals. Referrals are a huge source of new business opportunities for financial advisors and one of the better generators of new leads. That’s why one of financial...